商品敘述：

Groom Energy Solutions helps organizations reduce their energy use and costs through the implementation of energy efficiency measures, which create long-term financial and environmental benefits. With early success serving customers in the cold storage and industrial manufacturing sectors, the seven-year-old company must now decide whether to continue expanding within these segments or transition into commercial retail and office buildings, which offer growth potential and unique challenges. Groom Energy must also decide which geographic regions provide the best opportunity. This case study provides background on the history of the energy efficiency industry, the energy efficiency paradox, and the benefits and challenges of a business focused on implementing efficiency measures. The case is particularly relevant to courses focused on energy management, environmental sustainability, and entrepreneurship within the energy and sustainability areas.

涵蓋領域：

Accounting;Marketing;Business growth;Change management;Corporate social responsibility;Operations strategy;Entrepreneurs and founders;Environmental sustainability;Business expansion;Economic forecasting;Organizational structure and design;Hiring and recruitment;International business;Management;Manufacturing processes;Competitive forces;Strategic planning;R&D;Strategy management;Start-ups;Technology and analytics

相關資料：

, (9-616-023), 10p, by Michael W. Toffel, Kira Fabrizio, Stephanie van Sice

哪些人也有訂購？